Facebook overhauls news feed to focus on friends and family

Tomas Mccoy
January 12, 2018

For its new local hub, Facebook is starting with a small batch of test markets. It's part of Facebook's Journalism Project Initiative, which includes creating local news partnerships as one of its objectives.

Facebook announced that it is testing a new section of its app which will be dedicated to events and news stories from local publishers and organizations.

CNET reported today that the test is now live for a new section called "Today In" across six U.S. cities.

"I'm changing the goal I give our product teams from focusing on helping you find relevant content to helping you have more meaningful social interactions", CEO Mark Zuckerberg wrote on his Facebook page.

"Today In" is part of the Facebook Journalism Project, an effort launched a year ago that has been seen as an acknowledgment of the company's role in the media industry and a way to fix the platform's often contentious relationship with publishers. This should help assuage some of the "fake news" concerns that have plagued Facebook over the past year or more.

The company is now testing the feature in 6 states of the US.

The feature, which can be accessed using the bottom right menu button in the Facebook app (the three horizontal lines), brings together human curation and machine learning to surface content.

The new tool, called "Today In", will show a feed of local events, announcements and news to the users. "This tactic, known as "engagement bait", seeks to take advantage of our News Feed algorithm by boosting engagement in order to get greater reach", explained Henry Silverman, operations integrity specialist at Facebook".

Other reports by VideoGamingPros

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